Website Development for Gas and Plumbing company

We created design and tested conversion rate

More than ever, knowing your plumber is trained too an approved standard, hence it is good to know that anyone working on a gas boiler has to be a Registered gas installer in Ireland,



  • Development site for gas and plumbing services
  • The output of search queries in the top 10 of Google
  • An increase in site traffic from search engines and contextual advertising
  • Increase services sales

The first milestone was the construction of the site structure, taking into account the semantic core and analysis of competitors’ sites. The terms of reference for filling into account all the necessary parameters of usability.

  • Audience per month 4 008 people
  • Audience growth is 2 145%
  • Number of leads is 214
  • Increase in the number of requests 1 651%
  • Search phrases in the top-10 is 82%
For the website has been developed convenient logical structure for a positive interaction with potential customers and to cover the greatest number of search phrases.
It was conducted A / B testing to select the optimal tariff plans and to find most conversional forms of orders.
Due to the positive experience with search traffic, it was decided to launch an advertising campaign on Facebook